Data focused copy writer and project coordinator, specializing in using clear and creative language to allow customers and business partners to solve large-scale problems with ease and precision.
Management of global projects with numerous contributors
Conversion of complex technical ideas into easily readable instructions and summaries
Blending of technical knowledge, research acumen and creative skills to unify projects across disciplines
Design and development for websites, tutorials, marketing campaigns, and creative projects
Project Highlights:
Front-end technical lead on a website migration project with over 20 million monthly visitors
Completed ahead of schedule and more than half a million dollars under budget without disrupting normal operations
Organizer and chief editor for a massive customer help database with over 100 contributors
Multiplied search traffic to key articles by over tenfold and reduced bounce rates by more than 75%
SEO researcher, content writer, designer, and data analyst for tutorials, blogs, help articles, and guides
Captured key Google answer boxes and significantly reduced question burden for help center staff
Personal video game tutorial YouTube channel with nearly 3/4 of a million views
Experience:
Web Migration Specialist, Corel Corporation, 2014 – 2017
Oversaw transition of Corel.com and associated architecture from old format to modernized structure
Coordinated internal and external contributors and provided technical details for executives
Provided urgent changes and updates under significant time pressure
Continued to provide SEO-focused content, development work, and data analysis post-migration
Acted as expert training resource, providing skills to teams undertaking other major web projects
Provided marketing material and research to photography and product tutorials and guides
Aaron Baltz 